AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value. Marco Iansiti and Karim R. Lakhani show how reinventing firms around data, analytics, and AI removes traditional constraints on scale, scope, and learning that have restricted business growth for hundreds of years. When those constraints are removed, strategy becomes a whole new game. Chapter 10 shows how the age of AI is defining new challenges for leaders of digital firms, traditional organizations, startups, regulatory institutions, and even communities.