Talent Partners, a payroll service firm focused on actors in commercials, hired Paul Muratore to be its CEO in 2002. His compensation package included a fixed salary and a bundle of Stock Appreciation Rights (SAR) that would expire at the end of a five-year period. If Talent Partners reached its target EBITDA growth, the SAR would double Muratore's total compensation. Teaching note for case CCJB-HBS-211073.