Blackstone: Crocs Investment
- ケース
This case follows Prakash Melwani (HBS MBA '86), CIO of Blackstone's Private Equity Group, and his teams' investment in the footwear company Crocs. Instead of a traditional secondary offering, Crocs opted for a unique deal structure by taking Blackstone's cash in a private investment in public equity (PIPE) deal. During the Blackstone investment, Melwani and his team drastically reworked Crocs' strategy. The case offers insight into the operational initiatives undertaken to revitalize the Crocs brand.
- 出版日
- 2020/09
- 領域
- 経営・戦略
- 財務
- ボリューム
- 13ページ
- コンテンツID
- CCJB-HBS-221023
- オリジナルID
- 221023
- ケースの種類
- Case
- 言語
- 英語
- カラー
- 製本の場合、カラー印刷での納品となります。