McKinsey & Co - Protecting its Reputation (A&B) is a field case written from the perspective of the Firm's Managing Director Dominic Barton. The two cases describe the actions McKinsey & Co took to protect the firm's reputation after the Rajat Gupta matter. The purpose of the case is to: (1) Evaluate how a Firm communicates with its various constituents after a major securities violation. (2) Discuss the importance of confidentiality and trust between consulting firms and their clients and what firms can do to protect this trust. (3) Think about how culture and values are spread in a firm as it grows in size and scope.