How Boeing lost altitude

Challagalla, Goutam Reinmoeller, Patrick

  • ケース
  • 新着ケース
IMD

The case study examines recent aviation safety concerns at Boeing, focusing on manufacturing issues, leadership decisions and regulatory oversight. It traces Boeing’s trajectory since the McDonnell Douglas merger in 1997, highlighting the changes in the engineering culture and outsourcing strategy that affected the production quality of the 787 Dreamliner and the 737 MAX aircraft. The case also explores how leadership decisions prioritized cost-cutting over quality, leading to inconsistencies and delays. Then the case discusses the 737 MAX, which was grounded after two major crashes in 2018 and 2019. Investigations by the Federal Aviation Administration (FAA), the Department of Justice and a Senate Committee found defects in the MCAS flight control system and flaws in the safety certification. The case study explores the leadership actions of CEOs McNerney, Muilenburg and Calhoun, who decisively shaped the nature of the company, and invites participants to take the perspective of the board of directors in class discussions.

出版日
2025/10
業種
輸送機器
領域
経営・戦略
組織行動・人的資源管理
ボリューム
29ページ
コンテンツID
CCJB-IMD-7-2588
オリジナルID
IMD-7-2588
ケースの種類
Case
言語
英語
カラー
製本の場合、モノクロ印刷での納品となります。