Simplex Solutions: Expanding the Entrepreneurial Team

Vissa, Balagopal

  • ケース
INSEAD

The Simplex Solutions multi-media decision scenario outlines the evolution of a software venture with a new technology that could find application in very diverse markets. The two co-founders (who have a technical background) decide to expand the entrepreneurial team by bringing in financial and marketing expertise to propel the venture to the next stage. The specific strategic decision facing them is to choose a candidate from the shortlist for the positions of chief financial officer (CFO) and chief marketing officer (CMO).

出版日
2012/07
領域
組織行動・人的資源管理
起業
ボリューム
5ページ
コンテンツID
CCJB-INS-5683
オリジナルID
5683
ケースの種類
Case Study (Published sources)
言語
英語
翻訳
日本語
カラー
製本の場合、モノクロ印刷での納品となります。