This short, engaging case challenges students to review a series of corporate financial metrics and match them to one of 13 listed industries. As such, students are to use their intuition and common sense pertaining to the distinctive characteristics of, and the key differences between, the 13 industries and then identify the financial metrics that are most indicative of those traits. This case is used at Darden in full-time, EMBA, and Executive Education, and would be appropriate for undergraduate courses in finance and accounting.