Already, many companies suffered real damage when their algorithms led to discriminatory, privacy-invading, and even deadly outcomes. In this environment, AI ethics isn't merely an academic curiosity. It's a business necessity. In "Ethical Machines," Reid Blackman gives organizations what they need to understand AI ethics as a risk management challenge. Chapter 7 discusses five issues to focus on with regard to ethical risk identification in the products organizations develop, procure, and deploy. Blackman argues that teams must engage in an ethical risk due diligence process and discusses what the process should include.