In October 2020, Revlon faced a crossroads. While it had been struggling with high levels of debt before COVID-19, the pandemic had caused it to go further into debt. Unlike other financial crises, many consumers had stopped buying skincare or cosmetics, and sales of Revlon products had fallen. Now, a series of bonds maturing in February 2021 loomed, and Revlon faced a series of options on how to renegotiate its debts with its creditors.