Describes the development of the global strategies and organizations of two major competitors in the consumer electronics industry. Over four decades, both companies adapt their strategic intent and organizational capability to match and counter the competitive advantage of the other. The case shows how each is faced to restructure as its competitive advantage erodes.

出版日

2009/12

領域

経営・戦略

ボリューム

20ページ

コンテンツID

CCJB-HBS-910410

オリジナルID

9-910-410

言語

英語

翻訳

日本語