Goldwind USA: Chinese Wind in the Americas
- ケース

To maximize their effectiveness, color cases should be printed in color. Many Chinese firms have struggled in the United States. Renewable energy is a fledgling, high-risk market. Can Goldwind USA, a leading producer of wind turbines, overcome the odds? The case examines the many strategic choices Goldwind faced as it established its first major overseas subsidiary in Chicago: building a local team around a U.S. CEO; bridging cross-cultural differences among management; overcoming regulatory hurdles; sourcing from local suppliers; and facilitating turbine sales through innovative deal structures.
- 出版日
- 2012/05
- 領域
- 経営・戦略
- ボリューム
- 39ページ
- コンテンツID
- CCJB-HBS-912416
- オリジナルID
- 9-912-416
- ケースの種類
- Case
- 言語
- 英語
- カラー
- 製本の場合、カラー印刷での納品となります。