Parmalat: A European Champion? (A)

Cian, Luca Giannetto, Massimo Kalogeropoulos, Demitri

  • ケース
  • 新着ケース
DARDEN

This case is about Europe’s largest corporate scandal and one of the most dramatic company turnarounds in history. It follows Parmalat, an Italian family-run dairy company, from its rise to importance on the global stage, its shocking collapse into bankruptcy following revelations of accounting fraud, and through Enrico Bondi’s methodical process of rebuilding the company. The A case covers Parmalat’s history through late 2003, just before evidence of its financial fraud became public.

出版日
2026/02
業種
食品・家庭用品
領域
マーケティング
財務
ボリューム
4ページ
コンテンツID
CCJB-UVA-M-1075
オリジナルID
M-1075
ケースの種類
Case
言語
英語
カラー
製本の場合、モノクロ印刷での納品となります。

関連ケース