The Complex Anatomy of Drug R&D
Science Business: The Promise, the Reality, and the Future of Biotech
- チャプター

In order to appreciate the revolutionary changes taking place in the drug sciences, as well as understand the fundamental management and economic challenges of companies in the drug business, we need to understand the drug R&D process and its unique characteristics. These characteristics create unique business challenges and explain why strategies and approaches can not be borrowed wholesale from other contexts. This chapter is excerpted from "Science Business: The Promise, the Reality, and the Future of Biotech."
- 出版日
- 2006/11
- 領域
- 経営・戦略
- ボリューム
- 15ページ
- コンテンツID
- CCJB-HBS-6605BC
- オリジナルID
- 6605BC
- ケースの種類
- Press Chapter
- 言語
- 英語
- カラー
- 製本の場合、モノクロ印刷での納品となります。
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