7: "The New Ordinary" from The Imagination Machine: How to Spark New Ideas and Create Your Company's Future
- チャプター
If an idea is widespread enough, it can be codified into a new reality and take on a life separate from its creators. This chapter discusses how to create an evolvable script that will aid this process. The chapter describes three key actions to take to shape an effective script. The first is to understand what worked and why. The second is to clearly articulate the parameters of the script. This may involve certain rules, principles, protocols, and key players. After setting the new script, it is important to allow it to evolve and change, perhaps even becoming obsolete as a new, more effective plan takes its place. Some of the most common blocks in the creation of an evolvable script can involve getting caught in the minutiae of procedures and protocols. This can lead to stagnation, overly controlling conditions, and neglecting to consider external influences. The chapter closes again with some material to guide the reader during the process described.
- 出版日
- 2021/06
- 領域
- 経営・戦略
- ボリューム
- 33ページ
- コンテンツID
- CCJB-HBS-1324BC
- オリジナルID
- 1324BC
- ケースの種類
- Press Chapter
- 言語
- 英語
- カラー
- 製本の場合、モノクロ印刷での納品となります。
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