10: "Rekindling Imagination" from The Imagination Machine: How to Spark New Ideas and Create Your Company's Future
- チャプター
This final chapter outlines specific actions that can be taken to ignite imagination in a company struggling to do so. It speaks directly to business leaders and offers six actionable steps to jumpstart an "imagination machine" in the workplace. First, leaders should embrace crises or emerging industry changes as opportunities for imaginative thinking, rather than viewing them as automatic setbacks. Second, they should get out in the field whenever possible to actively seek out triggers for imagination. Third, it's important to establish an ideal future vision for the company to strive toward. Fourth, leaders should encourage reflection in themselves and their employees regarding ways the company could change and adapt. Fifth, they should promote new standards of success within the company that reward imaginative thinking. The authors close with the sixth and final recommendation, stressing the importance of making bold moves-taking steps into the unknown and allowing imagination to guide the way. This fosters counterfactual thinking, prompts new mental models, and opens doors to new discoveries.
- 出版日
- 2021/06
- 領域
- 経営・戦略
- ボリューム
- 19ページ
- コンテンツID
- CCJB-HBS-1327BC
- オリジナルID
- 1327BC
- ケースの種類
- Press Chapter
- 言語
- 英語
- カラー
- 製本の場合、モノクロ印刷での納品となります。
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