Managing the Alignment Process

Alignment: Using the Balanced Scorecard to Create Corporate Synergies

Kaplan, Robert S. Norton, David P.

  • チャプター
HBI

Alignment is not a one-time event. Change is constant--in industry, among competitors, in the regulatory and macroeconomic environments, and in technology, customers, and employees--forcing strategy and its implementation to continually evolve. This chapter looks at how advocating the institution of an office of strategy management emphasizes proactive management of cooperation across organizational boundaries in order to combat the forces that make an organization aligned at one time to soon become unaligned.

出版日
2006/02
領域
経営・戦略
ボリューム
15ページ
コンテンツID
CCJB-HBS-1772BC
オリジナルID
1772BC
ケースの種類
Press Chapter
言語
英語
カラー
製本の場合、モノクロ印刷での納品となります。

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